Retail Transformation Week 2025
Travel Log
First things first, many thanks to all our customers and partners who joined us this week, which was entirely dedicated to the transformation of the retail industry. It was a huge success!
On this page, you will find lots of interesting material:
- All the presentations from our visit to the SAP Experience Center in Walldorf.
- Recordings of the talks shared during SNP Transformation World at the SNP Dome in Heidelberg.
- The fantastic interview given by Adriana Bassi from Raízen about the BLUEFIELD project to Suite On HANA.
- All the photos from the week.
- All the restaurants and places of interest we visited.

Let's keep the conversation going
Retail Transformation Week 2025 Recap

Explore the presentation highlights from our visit to SAP Experience Center in Waldorf
We are excited to share the insightful presentations from our recent 2 days visit to SAP Experience Center in Waldorf. These presentations are now available for download. Click the link below to access the presentations and enrich your knowledge on transformative practices.
We were visited by Christian Klein, CEO of SAP SE!
A memorable moment was when Christian Klein, CEO of SAP SE, visited us and gave a speech highlighting the importance of business in Latin America. To see the photos with the SAP CEO, visit the image gallery below.
Are you following him on LinkedIn yet? If not, here is his profile 😉


Retail Transformation Week 2025 Image Gallery
We have compiled all the photos of the week, find yourself in them!
Checkpoint Heidelberg: places that paid off
SNP Transformation World 2025 Recap

Watch the whole event on demand
Gain access to the complete recording of the event and revisit all essential discussions and takeaways on demand.

Raizen Interview- Transformation with BLUEFIELD
Raizen, one of Brazil's largest energy companies, was present at Transformation World. Adriana Bassi told us how Raízen embarked on a critical transformation to Suite on HANA to modernise its technology landscape and improve operational efficiency. Thank you, Adriana!

SNP TW 2025 image gallery
Explore key moments from Transformation World 2025 in our image gallery.