Success Story: Software-supported Logistics Lead to More Sales: SNP Migrates Steiff to SAP S/4HANA

“Bringing SNP on board was the perfect decision for this important project. I can therefore recommend SNP to any company planning to convert to S/4HANA.”

Dirk Petermann, CEO Margarete Steiff GmbH

The Challenge

Steiff planned to introduce software-supported logistics with its own distribution centers to increase flexibility and ensure precise deliveries. For this purpose, the existing SAP ERP system needed to be migrated to SAP S/4HANA.

The Solution

In addition to selectively migrating the existing SAP ERP system to S/4HANA, a new structure was created for the specific needs of the retail and fashion industry.

The Advantage

  • Switch to state-of-the-art SAP technology enables Steiff to benefit from highly reliable planning for future technology investments
  • Greater efficiency, variability and flexibility for campaigns and seasonal business
  • Significantly less effort required for future master data maintenance